QuantQual
You want data and statistics plus the story behind the numbers. We can do that. 20|20 can assist you with your custom, hybrid projects that combine Quant and Qual for truly powerful insights.

Experience the speed, efficiency, and deeper meaning that come from a Quant+Qual project.

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What can I get from a Quant+Qual hybrid project?

Fill in the missing pieces. Add richer, deeper insight to your quant data with qual feedback. Now, numbers have context.
The work required to loop in a second vendor for the quant or qual phase can be extensive. There is a benefit to having the quant and qual pooled from the same population, as well as having the same project management team handling both aspects. We can do both so you don’t have to manage two different vendors for one project.
Bundle a quant and qual project together, and save on time and costs. The typical effort and costs required to conduct research is greatly reduced.
Our goal is to provide quant and qual within the same project scope; this allows a project to field faster, and the goals to be better aligned. Imagine how much changes, as far as specs and goals, when weeks separate the quant and qual phase.

Enhance your research

QualBoard®

The world’s most advanced online research platform.

QualMeeting™

QualMeeting™: Real-time webcam interviewing and online focus groups.

QualBoard® Mobile™

Participants can answer moderator questions, upload video and pictures, post LifeNotes™ journals—all on the go.

QualBoard® +Plus™

Add on QualBoard® +Plus™ for truly exceptional bundled service. Focus on the research—we’ll take care of the rest!

LifeNotes™

Respondents can easily upload pictures, video, and comments anytime, anywhere for mobile journaling activities.

QualBoard® Global™

A bundled package of software and services designed specifically for global research projects.

QualLaborate™

Revolutionary concept testing and markup tool allows respondents to evaluate advertising, concepts, copy, web pages, etc.

QualLink™

Seamlessly integrates QualBoard® with your survey software so you can do in-depth follow-up of your quantitative studies.

Webcam-Enabled

With a webcam-enabled QualBoard®, participants can record video responses to questions directly onto the board.

Advanced Reporting

Client-friendly deliverables generated within a matter of minutes.

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QualMeeting™ +Plus

Add on QualMeeting™ +Plus for truly exceptional bundled service. Focus on the research—we’ll take care of the rest!

In-home

In-homeMobile Ethnography™

Real-time interviews through participant smartphones. Get the “fly on the wall” feel without the intrusion.

Virtual Intercepts™

Virtually intercept your followers through any social media platform into a live webcam interview. Get real insights in real-time.

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Real-Time Transcription

Available during a live session with a recording made available as soon as the session concludes.

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Interactive Surveys

Meetings are now more engaging with advanced polling options including card sorting, likert scales, and ranking.

Virtual Lobby

Available on all QualMeeting™ sessions, the lobby gives participants a place to wait for their interview appointment.