QualMeeting™: Real-time webcam interviewing and online focus groups

QualMeeting™ is a web-based platform that takes advantage of webcam technology and streaming video to provide real-time “face-to-face” research. QualMeeting™ offers enhancements to the widely used and trusted webcam interviewing system.

Do time constraints or travel requirements ever put you in a crunch? How do you interview people around the country or around the world without costly and time- consuming travel? QualMeeting™ webcam technology combines the advantages of in- person research with the convenience and cost-savings of online research. Just pick the time and date and you are set. Participants log-in from home, work, wherever they are.

A QualMeeting™ session is similar to an in-person IDI or focus group. But instead of sitting at a table, participants join the discussion from their own computers using webcams. Plus, just like in-person sessions, participants can see and talk with each other, participate in polls, view stimuli, collaboratively provide feedback, and more. Nearly anything that can be done in-person can be done with QualMeeting™.

Clients have access to a virtual suite where they can watch and listen to participants and also communicate with each other and the moderator. Plus, with QualMeeting™ the entire event is recorded. So all audio, visual, and stimuli is available online for immediate viewing and analysis.

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What are the benefits to using QualMeeting™?

Studies take place on your schedule. Just pick the date and time…and you’re set. No facility availability to worry about, no travel and no logistics. Plus, QualMeeting™ eliminates the time lost with planes, hotels and taxis. It also virtually guarantees 100% participation; participants log-in from wherever they like—work, home or the corner coffee shop.
Nearly any project that can be conducted in-person can be conducted using QualMeeting™…focus groups, IDIs, concept testing, product testing, and more. Plus, with its enhanced feature set, it is an ideal replacement for telephone interviews.
The average in-person project takes place in multiple cities. Moderator and client travel-related expenditures can easily exceed $15,000. With QualMeeting™, 100% of those dollars are saved, which can mean a more cost-effective project or even an expanded project for the same budget.
In-person research is geographically constrained, often eliminating key target segments simply because of where they live. With QualMeeting™, those barriers to success no longer exist. The projects become more inclusive. Now, the recruiters can focus on finding the right participants, regardless of where they live. And better participants mean better research.

Enhance your research


QualMeeting™ +Plus

Add on QualMeeting™ +Plus for truly exceptional bundled service. Focus on the research—we’ll take care of the rest!


In-homeMobile Ethnography™

Real-time interviews through participant smartphones. Get the “fly on the wall” feel without the intrusion.

Virtual Intercepts™

Virtually intercept your followers through any social media platform into a live webcam interview. Get real insights in real-time.


Real-Time Transcription

Available during a live session with a recording made available as soon as the session concludes.


Interactive Surveys

Meetings are now more engaging with advanced polling options including card sorting, likert scales, and ranking.

Virtual Lobby

Available on all QualMeeting™ sessions, the lobby gives participants a place to wait for their interview appointment.

Right Sized Communities

Right Sized Communities

Create a pre-recruited panel of participants with your specific criteria for a long-term research study at your convenience.